Dating Platform Boosts Traffic 3X with Secure Framework

Delivered next-level dating security with coaching and interactive experiences.

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15+

Third-party SDKs integrated securely.

3x

Increase in handling user traffic without performance issues.

2x

Improvement in security protocols and data encryption

Client Overview

A next-gen dating and coaching platform needed a robust security solution to enhance user safety. They required integrated background checks, reliable communication for coaching sessions, and scalable infrastructure for growth. The goal was to create a safer, more engaging experience in a highly competitive market.

Challenges

Low user trust, unreliable communication, and performance issues hindered matchmaking quality and growth in a competitive dating market.

Verification Gaps

Questionable profiles infiltrated the platform due to inadequate background screening, eroding trust and damaging user experience.

Real-time Communication

Unstable voice, video, and chat functions disrupted coaching sessions and user interactions, especially during peak usage periods.

Scalability Issues

Platform performance degraded during traffic spikes, causing slowdowns and potential downtime that frustrated users and limited growth.

Solution

We built a secure cloud platform integrating screening, communication, and analytics for verified users, scalable coaching, and seamless in-app experiences.

Comprehensive Verification

Partnered with a trusted identity-check provider to authenticate users’ criminal histories and reinforce safety from the start.

Reliable Communication Layer

Integrated leading APIs to deliver voice/video calls, enabling consistent coaching sessions and user interactions even under high loads.

Auto-scaling Infrastructure

Employed a flexible environment that dynamically adjusts resources to maintain performance during traffic spikes.

Data-driven Refinements

Set up analytics to monitor user behavior, continuously improve matchmaking algorithms, and update key features based on real-time feedback.

Business Impact

By offering secure onboarding, smooth live interactions, and a flexible platform, we cut churn, boosted the brand, and sparked lasting growth.

Greater User Confidence

A 2x improvement in security protocols and data encryption led authentic connections and drive higher satisfaction & engagement.

Increased Platform Capacity

The 3x boost in traffic handling eliminated downtime during usage spikes and ensures consistent performance for all platform features.

Expanded Functionality

Secure integration of 15+ third-party SDKs enabled comprehensive verification and reliable coaching, enhancing the user experience.

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