TransTMS Lowers Costs by 33% by Automating Freight Ops

Automated workflows, unified data, and integrated tools for smarter logistics

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40%

Reduction in time taken by freight brokers with customer services

25%

Cut down the cost of manual operations

2X

Reduction in time taken for performing complicated tasks

Client Overview

TransTMS is an integrated transportation management company simplifying the logistics and transportation industry across the US and Canada.

The company wanted an end-to-end freight brokerage system that automates the day-to-day operations of logistics professionals and introduces data-driven decision-making to enhance customer experience.

Challenges

Transforming traditional freight brokerage operations into an automated system came with its own set of challenges.

Diverse shipment priorities

Each shipment has unique priorities–some clients value speed, while others focus on cost-effectiveness, safety, or preferred routes–that brokers address manually.

Fragmented systems

Freight brokers traditionally used separate tools for lead generation, quoting, and customer engagement, leading to inefficiencies and disjointed operations.

Scattered communication channels

A typical freight transaction includes 40-50 conversation touchpoints between booking and delivery. Managing this volume across emails/SMS/calls is cumbersome.

Solution

We developed a comprehensive web application with advanced features and integrations to transform TransTMS’s operations.

Automated core freight ops

Built a comprehensive, cross-platform web app to automate day-to-day operations like rate fetching, shipment recommendation (based on cost, speed, etc.), and communications.

Advanced features

Added high-end features like automated check calls, route prediction, and automated tracking to provide an exceptional customer experience in a highly competitive marketplace.

Automated business processes

Integrated tools to automate sales and marketing processes, streamline conversations across touchpoints, and manage accounting functions.

Scalable architecture

Hosted the application on AWS to ensure high availability, performance, data security, and scalability, supporting current needs while accommodating future business growth.

Business Impact

The implementation delivered significant quantifiable improvements to TransTMS's operations.

Reduced operational costs

The app became one of the first web apps to bring workflow automation to the freight business and saved 33% on operational costs.

Decreased customer service time

Freight brokers reduced the time spent on customer service by 40% by streamlining communication channels and improving response rates.

Enhanced decision-making

The app gave freight brokers direct insight into the entire business operation in a single dashboard, enabling real-time data-driven decisions.

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